I came across a fascinating leadership podcast the other day where Craig Groeschel was interviewing Jason Dorsey about intergenerational workforces. I fall within the Millennial generation. I do not take
I came across a fascinating leadership podcast the other day where Craig Groeschel was interviewing Jason Dorsey about intergenerational workforces. I fall within the Millennial generation. I do not take issue with being a part of this cohort, as I believe that while our ways of saving and spending are different from our former generations, we are contributing members of society and hard workers. The majority of us are over the age of 30, some of us are even into our early 40’s. It seems that society has been using the word “millennial” interchangeably with “young person,” though we are no longer in the age range to be society’s stereotypical teenager.
While I thoroughly enjoyed the entirety of the podcast, I quickly grabbed onto this statement, “The millennials are not tech savvy, what they truly are is tech dependant.” This statement has been playing over and over in my mind as I have been setting up a Rowan Fund Instagram account. It is clear that I am not tech savvy, but I am reliant on the function of social media for our nonprofit. I understand that to reach a wider range of generations for the Rowan Fund, I have to use different forms of communication. There is simply no avoiding it. This “old” dog must learn new tricks.
I know that some of my millennial peers are reading this article shaking their heads because Instagram is one of the easier social media platforms to navigate. They wouldn’t be wrong for doing so. I can tell you that I’m shaking my fist in anger at a screen as I learn this new app, because I know it really is EASY, just different. In addition to learning a new social media platform I have also been using a new, free online tool to make graphics for the Facebook and Instagram accounts. Someday, I’m hoping to win the lottery and will be able to hire a tech savvy Generation Z employee to handle all of the social media outreach. Until then, I”ll keep expanding my horizons and stepping out of my comfort zone for the benefit it gives to the Rowan Fund.
I would like to invite all of you who use Instagram to search for our new account and follow us. Our name is pretty simple, “TheRowanFund.” Our profile picture will be our Rowan Tree logo in gold. Over the next few weeks we will be doing fun giveaways to celebrate our new social media appearance! This is one more way we can stay up to date with our supporters in addition to this column and our Facebook page. Thank you, and we’ll see you on Insta!
Jennifer Avery is the Director of the non profit agency, “The Rowan Fund”, which seeks to support adoptive and foster families in Okmulgee County. She resides in Morris, OK with her husband and two children. Questions or comments? Send them to RowanFamilyTree@gmail.com.